An Interview with Richard Liu Qiangdong
Recently, weforum.com did an interview with Richard Liu Qiangdong. Richard Liu Qiangdong is one of the richest men in China. Liu Qiangdong is the creator of the JD.com. JD.com is the largest e-commerce platform in China. In the interview, Liu Qiangdong spoke about how he got the idea to start JD.com. Liu Qiangdong always had an entrepreneurial spirit. When he was still in college, he decided to invest in a restaurant. Unfortunately, that restaurant did not have good results. Within just a few months, the restaurant failed. After the failure of the restaurant, Liu Qiangdong began to work for a Japanese company. He enjoyed the experience that he got, and he was able to rise to the top of the company. Liu Qiangdong knew that he did not want to spend his life as an employee, so he quit the job and begin to create his own company. Liu Qiangdong was able to open up about 12 stores selling optical products, and his business met with great success.
How JD.com Came About
Richard Liu Qiangdong got the idea to open up an online platform after a SARS outbreak hit the country. He knew that it would be putting the health of his employees and his clients at risk if he were to continue to use the stores. Liu Qiangdong did not know how successful the online platform would be, but within just a few years, he was able to close all of his brick and mortar stores and sell all of his products on that platform.
Why Is JD.com Successful
Richard Liu Qiangdong has been able to set up different warehouses all around China. JD.com now sells just about anything that an individual could want. Apart from its large variety of items, JD.com is able to reach almost 100% of the country with its delivery service. JD.com promises its customers speedy deliveries, and this company is always prompt. JD.com is on its way to becoming the largest e-commerce platform in the world.