Luiz Carlos Trabuco Cappi has been a coveted spot in the growth and development of Bank Bradesco. The bank has had just a small number of presidents and Chief executive Officers meaning that its leaders have been committed and dedicated towards the success if the bank. Bank Bradesco is named as one of the banks in Brazil that have been exploding in growth rapidly over the years.
Mr. Brandao, one of the former presidents of the bank who was replaced by Luiz Carlos Trabuco Cappi when he left the bank at an ancient age. According to the traditions of the bank, the Chief Executive Officer and the president of the bank are selected from the present executive members of the bank after a general meeting of the shareholders. The member to be elected must have shown an excellent reputation for his efforts in contributing to the development of the company. This means that for Luiz Carlos Trabuco Cappi to be chosen as the President and the Chief Executive Officer of the bank he had a lot of significant roles in leading the bank to the high position it was in the global market.
Some of the reasons that made him become the president of the bank are; one, he had served as the bank’s clerk when he was a young, and during this time, he helped increase the bank’s communication system and its exposure to the media which helped boost the market of the company. He also served as the managing director and the marketing director of the company where he also succeeded in contributing to the achievements of the goals of the company.
Besides, Luiz Carlos Trabuco Cappi was also elected as the president of Bradesco Seguros which is one of the segments of the company. During this time, he also made significant achievements the main one being the introduction of the shares of the company to the New York Stock Exchange Market. This way, he gained himself an excellent reputation which made him be appointed as the president of Bradesco Bank where he served until early this year when he retired and replaced by Mr. Octavio De Lazaro.
During his time as the president of the company, he did not stop working hard or being committed towards the development of the bank. He made a lot of acquisitions, for example, the buying of HSBC Brazil Branch which made him popularize the name of the bank in public. Still, he was also awarded as the entrepreneur of the year due to the incredible efforts that he made to bring the bank to that kind of development.
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